Marketing Management provides automated, collaborative marketing communications via the customer’s preferred method of contact. You can personalize the promotion of your products and services based on a customer’s individual needs. Additionally, it measures campaign results from leads to opportunity.
Marketing & Communications is a rich broadcast messaging system designed to allow users to create communications for a select audience and broadcast as email, fax or printed material. The message can be personalized and include attachments from Documents and Images. With this capability, thousands of contacts can be “touched” and the action logged into the Relationship Tracking database for future referral.
C2CRM users have any type of collateral, document, multimedia object or business letter at their fingertips with Documents & Images.
The Lead Management module is a repository for campaign leads and prospect lists to be mined and managed. Create targeted call lists and promotions to generate new opportunities for your organization.