SAP CRM can increase sales and reduce transaction costs by turning the Internet into a valuable sales, marketing, and service channel for businesses and consumers, increase profitability and reach new markets with functionality for e-marketing, e-commerce, e-service, and Web channel analytics. Deploy these capabilities directly against the SAP ERP application or with SAP CRM for a fully integrated customer channel.
SAP CRM provides a Web channel application that enables you to turn the Internet into a profitable sales, marketing, and service channel for businesses and consumers. With SAP CRM, you can empower your customers with a personalized Web experience and convenient self-services. Plus, the application delivers a fully integrated Web channel platform, helping you strengthen sales and service operations while reducing transaction costs and customer service calls.
