Targeted Mass Marketing
Finding new customers first is both a challenge and reward for any marketing professional. ADAPTcrm manages customized marketing campaigns, ensures budgets are adhered to, and that campaign expenses immediately result in new sales opportunities that positively affect the company's bottom line. The system's Marketing Campaign Manager provides all of the tools required for establishing and executing campaigns to highly targeted lists, while the accompanying mail Fulfillment system helps ensure delivery of requested or promised collateral.
Marketing Campaigns and Events
The heart of the marketing system is a "marketing campaign." A campaign (e.g., a trade show) is essentially an effort to generate awareness to an ... MORE
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